Technogym PURE STRENGTH Low Row
The Technogym PURE STRENGTH Low Row is a professional plate-loaded strength training machine engineered to replicate the natural biomechanics of a seated row exercise. Designed for commercial gyms, sports performance centres, rehabilitation facilities, and luxury fitness spaces, it provides an effective way to target the latissimus dorsi, trapezius, rhomboids, posterior deltoids, and biceps. Featuring independent arm mechanics, a diverging/converging trajectory, ergonomic Bodyprint padding, and Pure Grip handles, the Low Row combines biomechanical precision with commercial-grade durability.
Key Features
- Independent Arm Movement โ Allows bilateral and unilateral training, ensuring balanced strength development and correction of asymmetries.
- Converging/Diverging Motion Path โ Replicates free weight rowing mechanics with a more natural and effective range of motion.
- Pure Grip Handles โ Durable textured grips with markers for correct hand positioning, providing comfort and stability under load.
- Bodyprint Anatomical Padding โ Ergonomically contoured seat and chest pad adapt to the userโs body for comfort and spinal alignment.
- Visual Setup Flags โ Bright yellow adjustment markers for intuitive, quick machine setup in busy gym environments.
- Plate-Loaded Resistance โ Compatible with Olympic weight plates, supporting scalable progression for all user levels.
- Commercial-Grade Build โ Heavy-duty steel frame and premium upholstery designed to withstand intensive, high-traffic training.
- Technical Specifications โ Approx. machine weight: 160 kg; Maximum load: 200 kg; Dimensions: 140 ร 120 ร 150 cm (LรWรH).
Use Cases
The Technogym PURESTRENGTH Low Row is ideal for:
- Strength Training & Hypertrophy โ Targeting the lats, rhomboids, traps, and rear delts for a strong and defined back.
- Sports Performance Conditioning โ Enhancing pulling power and posture control for athletes in rowing, rugby, swimming, and combat sports.
- Rehabilitation & Corrective Training โ Safe, controlled motion supports recovery and postural correction programmes.
- Commercial Fitness Facilities โ A robust, low-maintenance solution that can handle continuous daily use.
- Premium Fitness Spaces โ Sleek, professional design integrates seamlessly into boutique gyms, hotels, and wellness centres.
Target Audience
The PURE STRENGTH Low Row is designed for:
- Athletes & Strength Coaches โ Requiring biomechanically correct pulling movements for sports training.
- Gym Owners & Facility Managers โ Seeking premium, durable plate-loaded machines for member satisfaction.
- Physiotherapists & Rehab Specialists โ Needing safe, controlled resistance for progressive recovery exercises.
- Bodybuilders & Fitness Enthusiasts โ Focused on building back thickness, width, and pulling strength.
- Luxury Wellness Operators โ Offering clients world-class equipment that balances aesthetics with function.












